Sales prospecting blog for SDRs, founders and sales leaders
This sales prospecting blog collects practical guides for the people who fill the pipeline: SDRs, account executives working a territory, founders selling on their own and the leaders who manage them. Each guide covers one question in depth, from defining the customer you win with to spotting the moment an account is ready and writing a first message that earns a reply.
Ideal customer profile template for B2B sales teams
A fill-in template as a table that helps you describe the companies you win with, add trigger events and disqualifiers, and turn the profile into an A to D fit grade your team can apply in seconds.
Read the guideICP builder
Profile 1 of 3Best customers
Industry
Company size
Region
Buyer roles
Problems you solve
“We are hiring a Head of RevOps.”
Source tarnwellpayroll.com/careers
“Portway closes its Series B.”
Source portwayhealth.com/news
Buying signals and 14 signs a B2B account is ready to talk
Fourteen buying signals, from hiring for a role you help to stated leadership priorities, with where to find each one, how long it stays useful and how to write a first message from it.
Read the guideSignal alerts
Watch listkestrelsupply.com
New Austin office
lumenledger.io
New CFO announced
quillmark.io
Hiring 2 SDRs
Sales trigger events and how to act on them within a week
A day-by-day playbook for verifying a trigger event, researching the account, reaching two people and deciding what to do next, all within seven days of the change.
Read the guideScouting report
Grade Acorvanefreight.com
Logistics software, 201-1000
Buying signal
“Hiring 4 Sales Development Representatives”
Source corvanefreight.com/careers
Roles to contact
VP of Sales
RevOps
Why this grade
Size in range
Sells to ops teams
First email
Saw you are building an outbound team.
How to research a prospect in 10 minutes before the first message
A minute-by-minute research routine with the sources to check, what to write down and a three-line brief that turns into a relevant opening line.
Read the guideDrafts to review
This weekcorvanefreight.com
Hiring 4 SDRs
portwayhealth.com
Series B announced
tarnwellpayroll.com
New Head of RevOps
quillmark.io
New client launch
AI SDR vs human SDR and where each one wins
A balanced, task-by-task comparison of software and people in the SDR role, the risks of fully autonomous outbound and a hybrid model that keeps conversations human.
Read the guideTurn the guides into a weekly scouting board
The guides describe the work ProspectScouter does on every account. It drafts your profile with the ICP builder, grades accounts A to D with account scoring, writes a scouting report with signals linked to their sources through prospect research and drafts a first email and a LinkedIn note with outreach openers. The how it works page shows the full path, and pricing lists the plans. Try one account first; the demo report needs no card.